Chez Soi

Adventures of a Year Abroad

Travel to Passions, not Icons

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About two decades ago, I discovered a better target for travel than destinations. Rather than organize my trip around places — the iconic cities, monuments, streets, regions, countries — I’ve learned that I get 10 times the reward when I organize my travel around passions. – Kevin Kelly

Shopping used to be a big focus on my travels, but today it diminishes … I just don’t need more stuff. And so I’ve been thinking about how to organize trips, so we can go deeper into a culture. And turns out Kevin answers that question so well… organize around your passions. More here:

Author: nilofermerchant

Strategist. Passionate about igniting cultures of innovation. HBR Writer, O'Reilly Author (published January 2010) of The New How, and former CEO of Rubicon.

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